Thursday, March 24, 2011, the Nevada Gaming Commission (USA) approved an agreement between the casino group Caesars Entertainment and online poker room 888 . The same day, the same committee approved a similar agreement between PokerStars and Wynn Resor Ltd..
These two partnerships, similar and simultaneous, confirm that the market for gambling may be on the verge of a major change in America. After years of legislative deadlocks and delays due to the commercial law UIGEA (Unlawful Internet Gambling Enforcement Act) , the U.S. market could rise from its ashes skirting federal inaction over local laws to key states like Nevada or California.
Caesars is the global market with 888
WSOP Caesars brand
Apart from the famous hotel and casino Caesars Palace Las Vegas flagship, Caesars Entertainment is a powerful network of gaming establishment “hard” which also has a strong virtual presence through its subsidiary, ICE (Interactive Caesars Entertainment).
Despite having recently suffered a setback in New Jersey whose local government has vetoed a law on gambling, Caesars is therefore to regain control in Nevada through this partnership with the online gaming firm 888 Holdings through two subsidiaries of 888, Ltd. Fordart. and Cassava Enterprises Ltd..
Although anecdotal and apparently part of a long litany of agreements and / or canceled between the chains of casinos and online poker industry, this partnership could be a sign of real change in the landscape of gambling in the United States.
This agreement will make it possible to increase the Caesars branding opportunities for its flagship brand of the World Series of Poker (which has exclusive rights) beyond U.S. borders through the websites of 888 operating in Great Britain, France or Italy.
Specifically, Caesars became the first American company to receive a gaming license from the Nevada Gaming Commission in partnership with a company based outside the U.S..
PokerStars wants to forget its liabilities with Wynn
Wynn and Encore hotels in Las Vegas
Approved the same day as the deal between 888 and Caesars, another agreement was reached in Nevada, this time between the online poker room No. 1 in the world PokerStars group and Wynn Resorts Ltd. owns hotels including Wynn and Encore Las Vegas and a large complex in Macau.
This strategic plans to launch a website for online games called PokerStarsWynn.com which received approval from the Nevada Gaming Commission, but must wait until the online gambling is completely legal in the U.S..
The difference with the deal 888/Caesars lies in the fact that PokerStars has never blocked the access of U.S. players to its site based in the Isle of Man following the passage of the UIGEA legislation. But PokerStars well aware of its special status in the eyes of U.S. lawmakers, has been careful to enlist the services of an expert in these matters, former member of the Nevada Gaming Commission to consolidate its forces .
In the medium term, the strategy PokerStars will push his legislative lobbying to put the odds on his side to a possible legalization of online poker interstate in Nevada, especially for a law that would minimize the liabilities of the room overlooked vis the federal authorities.
“888 wants to do what is right”
This will be a surprise to anyone, but here Caesars and the MGM group in particular have shown strong opposition to legislation in this direction and intend to charge PokerStars lightness (from their point of view anyway) about compliance with the UIGEA law.
At the hearing before approving the deal 888/Caesarts, attorney Michael Horowitz did not hesitate to emphasize the obedience of 888 against the UIGEA law, which would have cost a drop in income from 57% to the company since its inception. “The words and actions of 888 have always been very clear,” said Horowitz in particular to the Commission during a conference call with the CEO of 888 Gigi Levy, “the company is determined to do what is right and what is legal. ”
Member of the Nevada Gaming Control Board, Board member of the Gaming Commission of the State, AG Burnett Facility supported 888: “The UIGEA is at best vague and was passed in haste, his vote forcing 888 to leave the U.S. market. ”
Members of Congress Barney Frank and John Campbell are currently working on yet another bill to regulate online gambling in the USA. If this law passes, 888 and Caesars will be in a strong position to reinvest in the U.S. market. PokerStars his side will play all its assets to forget his snub to the authorities.
Stay tuned!
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04 15th, 2011 |
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